INSURANCE CARDS and a GOVERNMENT ISSUED PHOTO ID must be presented at time of visit otherwise full payment will be required in order for Piedmont Eye Center to file insurance claims.

VISION PLANS

Piedmont Eye Center DOES NOT participate with vision plans.

CO-PAY 

As a requirement by your insurance company, a co-payment is required at the time of service. We reserve the right to reschedule your appointment if your co-pay is not paid at check-in.

MEDICAL FORMS 

Piedmont Eye Center charges a fee for completion of patient forms (i.e. FMLA, Disability, etc.)

MEDICAL RECORDS

Piedmont Eye Center will impose a reasonable cost-based fee, which shall include only the cost of supplies for and labor of copying the requested information, postage when the individual request that such information be mailed, and preparation of an explanation or summary of such information as agreed to by the individual including any person with authority to act on behalf of the individual who is the subject of the health record. 

MEDICAL RECORD RETENTION

Regulations of the Board (18VAC85-20-26) state that practitioners must maintain a patient record for a minimum of six years following the last patient encounter with the following exceptions:

1.     Records of a minor child, including immunizations, must be maintained until the child reaches the age of 18 or becomes emancipated, with a minimum time for record retention of six years from the last patient encounter regardless of the age of the child;

2.     Records that have previously been transferred to another practitioner or health care provider or provided to the patient or his personal representative; or

3.     Records that are required by contractual obligation or federal law to be maintained for a longer period of time.

Patient records will only be destroyed in a manner that protects patient confidentiality, such as by incineration or shredding.

APPOINTMENT CANCELLATION CHARGE

If you fail to notify our office of a cancellation within 24 hours of your appointment, a charge may be placed on your account. We will be unable to reschedule any future appointments until the balance has been paid.

OPHTHALMOLOGY

Our physicians are considered SPECIALISTS. Your insurance company may require that you obtain a referral from your primary care provider prior to being seen.

REFRACTION MEASUREMENT:

Typically, a refraction measurement is not covered by insurance. Performing a refraction measurement for best corrected vision means the patient is charged for a refraction measurement. If the work is performed, the refraction charge is viable.

Refraction Fee is $30.00 (2015-current)

In most cases when a patient is new to an ophthalmology practice, a refraction is performed to establish a baseline of the patient’s best corrected visual acuity, the refractive power of the eye, and if applicable prescribing purposes. For established patients most ophthalmology practices repeat the refraction measurement annually, for baseline monitoring of visual acuity including changes and if applicable prescribing purposes.

If a patient’s vision is less than 20/20 on the visual acuity exam, it is common practice to perform a refraction to determine the full vision capability of the eye, a necessary component for ruling out disease and pathology.

Refractions can be obtained in several ways. The most common for adults is a subjective refraction. A phoropter is placed in front of the patient and a selection of lenses are shown. The patient chooses the clearest lens selection and a  refractive power is documented. A glasses or contact lens prescription may be written from this information.

Refractions for infants and children are done using an objective method. When a child is not old enough to make lens selections, a method called retinoscopy is used to determine retinal reflex motion. This procedure involves a hand held
instrument called a retinoscope. The light from the retinoscope is swept back and forth in front of the patient’s eye. The direction of the retinal reflex motion seen in the eye indicates the refractive power of the eye. A glasses or contact lens
prescription may be written from this information.

If a patient is scheduled for a “work-in problem” visit (not a routine exam) and they received a refraction measurement and prescription at the end of the exam, this most likely was a courtesy to the patient. Typically a patient that is “worked
in” to the scheduled for a problem is brought back at a later date for the “routine” exam and refraction measurement and new charges apply for exam and refraction measurement.

(updated MAY 2017)

NONDISCRIMINATION NOTICE:

Piedmont Eye Center, Inc. complies with applicable Federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, or sex. Piedmont Eye Center, Inc. does not exclude people or treat them differently
because of race, color, national origin, age, disability, or sex.
Piedmont Eye Center, Inc.:

  • Provides free aids and services to people with disabilities to communicate effectively with us, such as:
    • Qualified sign language interpreters
    • Written information in other formats
  • Provides free language services to people whose primary language is not English, such as:
    • Qualified interpreters
    • Information written in other languages

If you need these services, contact the Grievance Officer.

If you believe that Piedmont Eye Center, Inc. has failed to provide these services or discriminated in another way on the basis of race, color, national origin, age, disability, or sex, you can file a grievance with:

Grievance Officer
116 Nationwide Dr.
Lynchburg, VA 24502
434-947-3984

You can file a grievance in person, by mail or by phone. If you need help filing a grievance, the Grievance Officer is available to help you.

You can also file a civil rights complaint with the U.S. Department of Health and Human Services, Office for Civil Rights, electronically through the Office for Civil Rights Complaint Portal, available at https://ocrportal.hhs.gov/ocr/portal/lobby.jsf, or by mail or phone at:

U.S. Department of Health and Human Services
200 Independence Avenue, SW
Room 509F, HHH Building
Washington, D.C. 20201
1-800-868-1019, 800-537-7697 (TDD)

INTERPRETATION SERVICES AVAILABLE

(TAGALOG) Pansin: Kung magsalita ka Tagalog, wika serbisyo ng tulong, nang walang bayad, ay magagamit sa iyo. توجہ: اگر آپ اردو زبان کی مدد کی خدمات، مفت کے انچارج بولتے ہیں تو، آپ

(URDU) کو دستیاب ہیں.

(YORUBA) Akiyesi: Ti o ba sọ Yorùbá, èdè iranlowo iṣẹ, free ti idiyele, ni o wa wa si o. (BENGALI) দৃষ্টি আকর্ষণ: আপনি বাংলা, ভাষা সহায়তা সেবা, নিখরচা কথা বলতে পারেন, আপনার জন্য উপলব্ধ.

(AMHARIC) አዳምጥ: አማርኛ, ከክፍያ ነፃ የቋንቋ እርዳታ አገልግሎቶች, የሚናገሩ ከሆነ, ለእርስዎ የሚገኙ ናቸው. توجه: اگر شما فارسی، خدمات کمک زبان، رایگان صحبت می کنند، در

(PERSIAN) دسترس شما هستند.

(GERMAN) ACHTUNG: Wenn Sie Deutsch sprechen, Sprachassistenzdienste sind kostenlos, zur Verfügung.

(CHINESE) 注意:如果你说中国话,语言协助服务,免费的,都可以给你。 

(ARABIC) .لك تتوفر مجانا، اللغوية، المساعدة وخدمات العربية، تتكلم كنت إذا :تنبيه

(FRENCH) ATTENTION : Si vous parlez Français, les services d’assistance de langue, sans frais, sont à votre disposition.

(IBO) Ntị: Ọ bụrụ na ị na-ekwu okwu Igbo, asụsụ aka ọrụ, n’efu, dị ka gị.

(KRU) Dè ɖɛ nìà kɛ dyéɖé gbo: Ɔ jǔ ké m̀ [Ɓàsɔ́ ɔ̀ -wùɖù-po-nyɔ̀ ] jǔ ní, nìí, à wuɖu kà kò ɖò po-poɔ̀ ɓɛ́ ìn m̀ gbo kpáa.

(HINDI) ध्यान दें: यदि आप हाईटियन क्रियोल बात, भाषा सहायता सेवाओं, नि: शुल्क, आप केलिए उपलब्ध हैं।

(KOREAN) 주의: 당신이 말하는 한국어, 언어 지원 서비스를 무료로 사용할 수 있습니다 당신에 게.

(RUSSIAN) ВНИМАНИЕ: Если вы говорите России, переводческие услуги, бесплатно, доступны для вас.

(SPANISH) ATENCIÓN: Si usted habla español, servicios de asistencia lingüística, de forma gratuita, están disponibles para usted.

(VIETNAMESE) Chú ý: Nếu bạn nói tiếng Việt, các dịch vụ hỗ trợ ngôn ngữ, miễn phí, có sẵn cho bạn.

What Our Patients Think

  • Ben Crosswhite / OWNER, CROSSWHITE FITNESS
    I couldn't recommend a better doctor, a better facility, and I'm so glad I did it.
  • Brenda Edson was helped at Piedmont Eye Center
    Brenda Edson /
    "I could not have asked for a better experience at Piedmont Eye Center. From my very first visit, the staff was friendly, knowledgeable, and genuinely interested in me."
  • Bobby Moore /
    "I wish I would have done it many years ago now."
  • Bryan Mitchell was helped at Piedmont Eye Center
    Bryan Mitchell / ANALYST
    "My vision was the best it had been since I was a teen. I had my LASIK surgery performed almost 2 years ago, and it is as good today as it was then."
  • Caroline Trexler /
    "They ensured that the entire process from preliminary appointments to follow up visits went seamlessly – the perfect team that gave me perfect vision."
  • Charles / RETIRED COMMANDER , UNITED STATES NAVY
    "All and all, this has been a very pleasant and beneficial period for me. I recommend it highly for anyone in a similar situation.'
  • Cynthia Stewart had LASIK surgery at Piedmont Eye Center
    Cynthia /
    "I feel almost like a new person It’s a wonderful feeling to wake up in the morning and be able to actually see across the room without fumbling for my glasses. "
  • Frances / RETIRED
    "Dr. Ceballos has always been very positive, clarifying everything medically, never leaving me in doubt and has always made me feel special and important."
  • Guy / RETIRED
    "The procedure was painless, and now I’m happy to say I only wear glasses to read. I have 20/20 vision in my left eye and 20/25 in my right. "
  • Janice Bloom had lasik surgery at piedmont eye center
    Janice Bloom / ADMISSIONS DATABASE & COMMUNICATIONS DIRECTOR
    "Dr. Bowers and his staff treated me with the utmost in professional care, making sure I was comfortable throughout the entire process."
  • Barbara / RETIRED
    "The procedure was pain free and I am so pleased with the results. It was money well spent and it is unbelievable how clear and colorful everything is. I want to tell Dr. Bowers and his staff how grateful I am."
  • Jerome / RETIRED
    "Doctor Vogel has treated me professionally as has his staff. They have been caring and have answered my questions to my satisfaction."
  • Jon Dupin now has clear vision thanks to piedmont eye center
    Jon Dupin / PASTOR
    "LASIK is not just a medical advancement to me; it’s a miracle"
  • Josh Brewer / HUMANITARIAN AID
    "Because of Dr. Bowers and his team at Piedmont Eye Center, my everyday life is now a whole lot easier. "
  • Judy Bowman / MISSIONARY
    "My experience of having Laser Vision Correction was fantastic. Dr. Bowers and all his staff are so knowledgeable and professional, yet very personal, warm, caring, and friendly."
  • Lucy had lasik eye surgery at piedmont eye center
    Lucy /
    "Dr. Bowers and his team were very comforting. The next morning, I opened my eyes and was able to see the alarm clock across the room, which I was never able to see before. It was a miracle!"
  • Martha Ann / GRANDMOTHER
    "It is a wonderful feeling to have no RX lenses. I want to thank Dr. Bowers and the Surgery Center for the freedom I feel.”
  • Monica Shelton / Featured Patient
    "Everyone told me what they were going to be doing to me and what to expect every step of the way. My experience with Piedmont Eye Center and Dr. Bowers and the whole LASIK team was awesome!"
  • Adelia / RETIRED
    "God led me to Dr. Vogel. He is absolutely the most wonderful doctor in the world. Not only is he a great doctor, he is a great ‘people person’. You always feel safe with him."
  • Penny Abbot gives a LASIK Surgery Recommendation
    Penny Abbott / Financial Consultant
    "From the great staff who helped me, to the simplicity of setting up my flexible spending account, to my complete satisfaction and enjoyment of having clear sight, this has been an easy process."
  • Sallie Bloom / SPECIAL EDUCATION TEACHER
    "The staff at Piedmont eased my nerves and the procedure was swift and smooth."
  • Sue Earsing and lasik eye surgery
    Sue / CHIROPRACTOR
    "I have always seen the world through glasses or contacts, so the sharpness of vision I have now was never there before."
  • Tim / NATIONAL ENDURO CHAMPION
    “Dr. Bowers not only met my expectations, he surpassed them. I had no idea that vision like this was possible. I no longer struggle in the shadows of a course- everything is clearer.”
  • Troy Doss and lasik eye surgery
    Troy Doss / ASSISTANT PRINCIPAL AT JEFFERSON FOREST
    "Piedmont Eye Center takes care of the little things to make LASIK a comfortable process."
Read More Testimonials